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Acting As a Business, Third Edition
Strategies for Success

Brian O'Neil

ISBN 0-325-00807-8 / 978-0-325-00807-3 / 2005 / 144pp / Paperback
Imprint: Heinemann Drama
Availability: In Stock

Grade Level: Adult

List Price: $16.95
Your Price: $13.56

    Brian’s wonderful book not only helps to demystify much of what is scary to the novice, it is also a wonderful refresher for veterans. It’s both calming and wise, much like the author himself!
    ----Josh Radnor, star of CBS-TV’s
    How I Met Your Mother

With Acting as a Business, Brian O’Neil changed the way actors viewed their field and their careers by providing them with clear-cut guidelines on how to approach acting as a business. Any number of books preached persistence, but O’Neil was the first writer who actually told actors how to be persistent. The book is such a vital resource that it won a spot on Entertainment Weekly’s exclusive list of Industry Bibles.

Now in this third edition, O’Neil updates his indispensable resource to keep up with the latest show-business trends and help you put control of your acting career where it belongs: in your own hands. You won’t just read Acting As a Business, Third Edition, you’ll dog ear, underline, and bookmark it as you discover:

  • a how-to guide to writing your theatrical résumé—for both the East-Coast and the West-Coast actor
  • specific examples of cover letters and other important correspondence
  • practical ways to join the performer’s unions
  • tactics for getting an agent and finding out casting information well in advance
  • tips on preparing for and answering the questions most often asked by agents in an interview—and what you should ask them
  • techniques for auditioning in an agent’s office
  • the dos and don’ts of effective interview follow-up
  • strategies for finding work in the theater, on soap operas, and in independent films
  • a chart for recording which casting directors know your work
  • an effective approach to interviewing a prospective personal manager
  • a discussion of the "League" schools
  • the best ways to make use of the internet.

 Table of Contents
1. From Stage to Screen
2. The Arsenal
3. About the Unions
4. Television: Daytime vs. Prime Time
5. Approaching the Agents
6. The Agent Interview
7. What’s Going On? Who’s Casting What? Theater and Film
8. The Local Scene
9. Reflections on Personal Management
10. Q & A

 Sample Chapters

  • Review the Introduction. (PDF, 469 KB)

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